Marketing Manager - Dasher Expansion

The role

You will lead growth and go-to-market strategies for new, early-stage earning opportunities for Dashers. You will work with product, design, strategy, and operations partners to drive awareness and adoption of new offer types.

What you will do

• Define and size target Dasher audiences and cohorts for new earning opportunities.
• Own product-market fit work through research, hypotheses, and translating findings into positioning.
• Collaborate with product, design, and strategy & operations to run small-scale pilots.
• Lead go-to-market strategy for new, early-stage offer types.
• Execute marketing experimentation and pilots for new offerings.
• Partner with research and insights teams to uncover Dasher needs and motivations.
• Collaborate with Creative, Brand, and CRM teams to build high-impact campaigns.
• Join a cross-functional team on weekly business reviews and report to leadership.
• Mentor and influence cross-functional partners as the marketing lead.
• Write content and set up in-app and email campaigns.

Required qualifications

• 5+ years of professional experience in a marketing or strategy role within a high-growth and fast-paced environment.
• Experience working with Product and Strategy teams.
• Strong project management skills.
• Experience in cross-functional leadership.
• Data-fluent with ability to lead market/segment sizing, forecasting, and analytics.
• Proficient in Excel.
• Understand how to leverage available AI tooling to gather insights and trends.
• Hands-on research skills including designing and running primary research.
• Experience in 0→1 or early-stage launches.
• Ability to flex between strategic and executional work.
• Exceptional communicator.

Nice to have

• Proficient in SQL

Benefits

• 401(k) plan with employer matching
• 16 weeks of paid parental leave
• Wellness benefits
• Commuter benefits match
• Paid time off
• Paid sick leave
• Medical, dental, and vision benefits
• 11 paid holidays
• Disability and basic life insurance
• Family-forming assistance
• Mental health program

About the company

DoorDash is a technology and logistics company that started by enabling door-to-door delivery. Its mission is to empower local economies.