Senior Manager, Retention Marketing, DashPass

The role

You will define the DashPass membership marketing vision and lead a team to deliver data-driven CRM campaigns. You will drive subscriber growth and retention through email, push, SMS, promotions, and in-app messaging.

What you will do

• Oversee all owned channel marketing campaigns and programs across the DashPass lifecycle
• Lead the development of annual and quarterly Retention marketing plans
• Manage a team of Retention Marketers
• Oversee the testing roadmap for CRM campaigns
• Identify and develop means for improving personalization and relevance across the DashPass lifecycle
• Partner with cross-functional leaders to identify strategic initiatives
• Use data to define KPIs and goals across different segments
• Partner with MarTech, Product, and Operations to advance CRM infrastructure

Required qualifications

• 8+ years of experience in lifecycle marketing, CRM, and/or growth marketing
• 3+ years managing high-performing teams
• Record of driving business results via cross-channel marketing campaigns
• Strong stakeholder management and interpersonal skills
• Hands-on experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems
• Working knowledge of data tools (e.g., SQL, Databricks, Sigma)
• Working knowledge of AI tools (e.g., ChatGPT, Claude, or similar)
• Extreme organization, dependability, self-motivation & ability to multi-task
• Bachelor’s degree or equivalent experience

Nice to have

• managing managers experience

Benefits

• 401(k) plan with employer matching
• 16 weeks of paid parental leave
• wellness benefits
• commuter benefits match
• paid time off
• paid sick leave
• medical, dental, and vision benefits
• 11 paid holidays
• disability and basic life insurance
• family-forming assistance
• mental health program
• equity grants

About the company

DoorDash is a technology and logistics company that started by enabling door-to-door delivery. Its mission is to empower local economies.