Drsquatch
Ecommerce Marketing Manager
New York, New York, United States. Posted 3 months ago
The role
The Ecommerce Marketing Manager will own and grow the digital business for Jukebox across the website, email, SMS, loyalty, and subscription. This role involves managing site merchandising, lifecycle strategy, and digital growth through testing and cross-functional leadership.
What you will do
- Own myjukebox.com including merchandising, launches, landing pages, and optimization
- Turn campaigns and brand moments into high-converting digital experiences
- Test, learn, and improve conversion, AOV, and the customer journey
- Own email, SMS, loyalty, and subscription strategy, execution, and performance
- Build lifecycle journeys to drive repeat purchase, retention, and LTV
- Partner with Growth on acquisition funnels, CRO, and testing
- Act as digital owner across Brand, Growth, Creative, and Integrated Marketing
- Build processes and manage external partners
Required qualifications
- 4–6+ years of ecommerce or digital marketing experience
- Deep Shopify experience
- Experience owning lifecycle and retention across email, SMS, loyalty and/or subscription
- Knowledge of ecommerce numbers to make decisions
Nice to have
- Experience with Klaviyo, Postscript, Recharge, Replo or similar
- Light HTML/CSS/Liquid familiarity
- Experience in high-growth DTC or subscription ecommerce
Benefits
- medical
- dental
- vision
- 401k with Squatch match
- PTO
- healthy snacks
- frequent company events
- free products
About the company
Dr. Squatch is a high-growth personal care company that achieved B Corp status in 2023. Jukebox is the women's brand from Dr. Squatch.