Easyship

Head of Marketing

Milan, Italy. Posted 3 months ago

The role

The Head of Marketing will own the multi-channel revenue engine from demand creation to demand capture. You will set the strategy and creative bar while building founder-led marketing and content systems.

What you will do

  • Plan, launch, and optimize multi-channel inbound programs including SEO/GEO, social, email, content syndication, community and performance marketing
  • Deliver channel-specific roadmaps to reach, engage, educate, acquire and retain core ICP and growth audience segments
  • Create repeatable content systems based on psychological hooks, storytelling, and multimedia formats
  • Leverage AI agents and automation tools to enhance growth marketing effectiveness and efficiency
  • Build founder-led marketing to activate founders and executives across LinkedIn, podcasts, speaking, and earned media
  • Partner with Product and Partnership teams to translate features and partner launches into go-to-market campaigns

Required qualifications

  • 8+ years of experience in B2B/SaaS demand gen, inbound, or growth marketing
  • Led marketing teams in high-growth companies (100-1000 employees), ideally with an ARR between $10M-100M
  • Proven ability to deliver measurable revenue impact through integrated campaigns
  • Strong leadership and project management skills
  • Ability to manage teams, cross-functional contributors and external partners
  • Excellent communicator who can blend creative storytelling with analytical precision
  • Proficient in marketing automation and analytics tools (HubSpot, GA4, Tag Manager)
  • Data-obsessed and growth-oriented

Nice to have

  • Experience in Website CMS and general CSS/HTML knowledge
  • Experience with AI tools, agents and workflow automation systems (Claude Cowork, Claude Code, Zaper, n8n, etc)

Benefits

  • Generous remuneration and stock units
  • Reimbursement for gym and wellness expenses
  • Freedom to Work from Anywhere for 4 weeks in a year
  • Generous vacation policy
  • Duvet days
  • Mental health days

About the company

Easyship is a global shipping software and API platform used by 100,000+ eCommerce merchants to compare couriers and automate fulfilment. It is a G2 category leader and a Shopify Certified Technology Provider.

Head of Marketing at Easyship | JobZoey