Paid Social Specialist (Hybrid)

The role

You will drive customer acquisition for OnDeck through paid social on Meta and YouTube. You will manage creative strategy, continuous A/B testing, and agency accountability to meet growth targets.

What you will do

• Own paid performance across Meta and YouTube for acquisition volume and efficiency
• Manage performance by identifying underperformance and building corrective action plans
• Hold social agency accountable for performance, deliverables, and strategic recommendations
• Build testing roadmaps and recommend investment shifts
• Turn results into creative direction, write briefs, and QA creative
• Work with Analytics and Data Science on data pipelines and audience segmentation
• Manage budgets, invoicing, projections, and daily optimization
• Use AI to speed up research, analysis, and reporting
• Present strategy and results to leadership

Required qualifications

• Bachelor’s degree in Marketing, Business, or Finance, or equivalent experience
• 6+ years owning paid social or paid media performance
• Hands-on Meta and YouTube experience
• Command of conversion setup, value-based bidding, audience segmentation, budget pacing, and structured A/B testing
• Ability to spot underperformance and drive corrective action
• Strong analytical skills using GA4 or Adobe Analytics, SQL, Excel, and PowerPoint
• Experience using performance data to direct creative, write briefs, and QA
• Experience holding agency partners accountable for results and deliverables
• Familiarity with AI tools
• Strong communication skills and confidence presenting to leadership

Benefits

• Health, dental, and vision insurance including mental health benefits
• 401(k) matching plus a roth option
• PTO & paid holidays off
• Sabbatical program (for eligible roles)
• Summer hours (for eligible roles)
• Paid parental leave
• DEI groups
• Employee recognition and rewards program
• Charitable matching and a paid volunteer day

About the company

Enova International is a financial technology company providing online financial services through its AI and machine learning-powered Colossus platform. The company serves non-prime consumers, businesses, and traditional banks.