Digital Client Success Manager

The role

The Digital Client Success Manager serves as the primary strategic and operational point of contact for assigned digital marketing clients. This role manages the full lifecycle of digital marketing campaigns including onboarding, strategic planning, execution, and performance management.

What you will do

• Lead day-to-day management of a portfolio of digital marketing clients and campaigns
• Coordinate campaign execution across internal teams
• Manage campaign timelines, deliverables, approvals, and operational workflows
• Monitor campaign pacing, performance, and key KPIs
• Analyze reporting data and platform insights to develop strategic recommendations
• Lead recurring client meetings, performance reviews, and strategic planning conversations
• Troubleshoot campaign, tracking, reporting, or operational issues
• Identify opportunities to strengthen client relationships and expand campaign scope
• Collaborate cross-functionally to improve internal workflows and service delivery
• Stay informed on digital marketing trends and industry best practices

Required qualifications

• 5+ years of experience in digital marketing, campaign management, client success, account management, or strategic marketing roles
• Strong understanding of digital marketing solutions including search, social, video, retargeting, connected TV, mobile/geo-fencing, audience targeting, and attribution strategies
• Hands-on experience with major advertising platforms including Google, Yahoo, Meta, Snapchat, TikTok, LinkedIn, and programmatic advertising platforms
• Experience using Google Analytics, Google Tag Manager, Domo, and campaign reporting platforms
• Strong consultative mindset with excellent presentation, communication, and relationship-building skills
• Ability to explain technical and performance concepts clearly
• Exceptional organizational, strategic thinking, problem-solving, and operational management capabilities
• Ability to manage multiple priorities simultaneously within a fast-paced and evolving environment
• Must be eligible to work in the U.S.

Nice to have

• Experience working with higher education institutions or within higher education environments

Benefits

• Health insurance
• Retirement contributions
• Paid time off
• Other programs that support employee well-being

Before you apply

• Successful candidates will be required to complete and pass a CLEAR™ identity verification as part of the pre-employment screening process

About the company

Encoura's mission is to empower students and institutions to create meaningful connections. The company provides expertise in enrollment, research, marketing, student success, and advancement for colleges and universities.