Player Marketing Intern (MBA)

The role

An MBA intern will run player-facing marketing campaigns across the Fortnite ecosystem. You will focus on third-party games and content to drive awareness, engagement, and retention.

What you will do

• Run marketing campaigns for new developer-built experiences as they launch in the Fortnite ecosystem
• Work with developer and studio teams to best represent their games to players
• Define KPIs for each campaign, track performance, and report results and learnings
• Partner cross-functionally with shared service teams to launch campaigns
• Document what worked and what didn't, and turn it into best practices for future launches

Required qualifications

• Currently pursuing an MBA
• Genuine passion for games and an understanding of player and creator communities
• Experience working with external partners, licensors, or IP holders
• Ability to manage multiple internal and external stakeholders
• Experience building marketing campaigns, especially for player-facing or consumer-facing products
• Comfort with analytics and reporting: pulling data, building clear reports, and explaining what the numbers mean
• Strong written and verbal communication

About the company

Epic Games is a leading interactive entertainment company that makes award-winning games and engine technology. For over 30 years, they have developed Unreal Engine technology used by game developers and content creators across various industries.