Director of Product Design

The role

The Director of Product Design will lead design for the core business and emerging business portfolios. You will improve the customer journey from landing page to policy activation and shape new product experiences.

What you will do

• Lead design for the core conversion funnel including landing experiences, application flows, underwriting, checkout, onboarding, and policy management.
• Lead, mentor, and grow a small team of product designers.
• Collaborate cross-functionally with Product, Engineering, Research, Marketing, and Brand.
• Raise the bar for design practice across design systems, accessibility, decision-making, experimentation, storytelling, and research/data leverage.
• Partner with Performance Creative and Brand to create a consistent user journey.
• Create an environment of excellence and growth for team members.

Required qualifications

• 10+ years of product design (UX) experience.
• Several years leading multi-person design teams.
• Proven ability to design for complex, decision-heavy user journeys in b2c journeys.
• Strong understanding of conversion optimization, user motivation, and behavior design principles.
• Demonstrated experience turning ambiguity into clarity.
• Skilled at team and stakeholder communication.
• A track record of positive impact to product quality and design culture.
• A portfolio showcasing strong visual, interaction design, and storytelling craft.

Nice to have

• experience in industries like fintech, healthtech, or insurtech

About the company

Ethos is a life insurance technology company that uses a three-sided technology platform to transform the life insurance experience for consumers, agents, and carriers.