Senior Director, Product Management, Consumer (Bottom-Funnel)

The role

You will lead a team of product managers to own the consumer funnel from the health interview through policy purchase. You will set the multi-year vision and roadmap for the application and purchase experience.

What you will do

• Lead, coach, and grow a team of product managers
• Set clear goals and development plans for the team
• Partner with recruiting to hire PMs
• Own the product vision and roadmap for the application and purchase experience
• Translate business goals into a portfolio of bets
• Drive operational excellence in experimentation
• Partner with Engineering, Design, and Analytics
• Collaborate with Underwriting, Sales, and Compliance
• Represent the product function on cross-functional tradeoffs
• Communicate strategy, results, and learnings to executive leadership

Required qualifications

• 10+ years of product management experience at high-growth technology companies, building consumer products at significant scale
• 5+ years managing and developing product managers, including managers or senior ICs
• Deep experience owning conversion in complex, high-consideration purchase flows
• A track record of running rigorous A/B testing programs
• Experience in fintech, insurtech, healthcare, or other regulated consumer industries
• Strong UX instincts and storytelling
• Strong analytical orientation; proficient with SQL, Hex, Mixpanel, Amplitude (or similar)
• Exceptional communication clear reasoning

Nice to have

• Experience with personalization or ML-driven recommendations

About the company

Ethos is a life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. It offers a three-sided technology platform for consumers, agents, and carriers.