Product Marketing Manager (Corporations)

Oakland, California, United States. Posted a month ago

The role

The Product Marketing Manager will define and execute go-to-market strategy for in-house corporate legal teams. This role involves driving sales growth, developing messaging and positioning, and collaborating with product and demand generation teams.

What you will do

Own go-to-market strategy for selling Everlaw to legal teams
Develop messaging, positioning, battlecards, and sales materials
Execute product launches for in-house corporate legal teams
Manage sales enablement and go-live coordination
Partner with Demand Gen and Content to develop omni-channel campaigns
Develop customer-facing collateral like webinars, blogs, and whitepapers
Research legal team needs and competitor approaches
Collaborate with Product and GTM on product prioritization

Required qualifications

At least 4 years of experience in B2B product marketing, solutions marketing, product management, or related marketing roles, or at least 3 years in management consulting
Ability to connect technical product capabilities to customer problems, outcomes, and business value
Experience marketing complex products to enterprise buyers
Customer-centric mindset
Strong written and verbal communication skills
Strong analytical capabilities to interpret quantitative and qualitative market research
Ability to build strong cross-functional partnerships and influence teams without direct authority
Authorized to work in the United States

Nice to have

Professional Degree
MBA
JD
Prior experience working in or serving the legal sector

Benefits

Comprehensive medical, dental, and vision coverage
Flexible Spending Accounts for health and dependent care expenses
Membership to Modern Health
Paid parental leave
Company-sponsored life and disability insurance
Competitive equity grants
401(k) plan with company matching of up to 4% of eligible annual compensation
17 paid vacation days
11 federal holidays
Paid sick leave
Four Everlawlidays per year
Annual allocation for learning & development and relevant professional membership dues

Before you apply

Everlaw is not sponsoring U.S. employment visas for this role

About the company

Everlaw is a litigation and investigation management platform that uses AI to process electronic evidence. The company is ranked #1 on G2 in its category.