Growth Marketing & Partnerships Manager, DACH

The role

This role drives customer acquisition, engagement, and revenue growth for Fanatics Collect in Germany. You will develop and execute a local growth strategy by turning product launches and cultural moments into marketing campaigns.

What you will do

• Develop and execute the local growth marketing strategy for Germany.
• Own the German marketing calendar including product launches and seasonal cycles.
• Plan and deliver integrated campaigns across paid, CRM, lifecycle, creators, partnerships and community channels.
• Translate German customer insights and market trends into growth opportunities.
• Align marketing activity with seller priorities and commercial goals.
• Adapt global brand and product campaigns for German audiences.
• Partner with the central Growth team for acquisition campaigns.
• Plan and coordinate CRM and lifecycle activity for German customers.
• Identify opportunities to improve the customer journey and conversion.
• Identify and manage relationships with German creators, communities and commercial partners.

Required qualifications

• 3–6 years of experience in growth marketing, performance marketing, lifecycle marketing or a broader commercial marketing role.
• Fluent German.
• Strong working English.
• Experience developing and executing campaigns across multiple growth channels.
• Strong understanding of the customer funnel.
• Data-comfortable with the ability to track performance and run experiments.
• Strong commercial instincts.
• Self-starter who can execute independently.
• Comfortable owning a broad and evolving remit in a fast-paced environment.
• Strong relationship-building and cross-functional collaboration skills.

Nice to have

• Experience working with creators, influencers, communities or commercial partners
• A passion for sports, collectibles or the wider hobby

About the company

Fanatics is building a leading global digital sports platform. Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology.