Fanaticsinc
Director, Experiential Partnerships - Fanatics Events
New York, NY, United States. Posted a month ago
The role
The Director of Experiential Partnerships leads the development and execution of complex brand partnership programs for Fanatics Events. This senior individual contributor role manages partner programs from early-stage concept through onsite execution.
What you will do
- Support the development of pitch materials and partnership proposals.
- Lead and support partner pitches with experiential and operational points of view.
- Pressure-test concepts for feasibility, cost, timing, dependencies, and execution risk.
- Support management of the pipeline, including opportunity tracking, revenue forecasting, budgets, and financial projections.
- Own assigned partnerships from kickoff through onsite execution and post-event wrap.
- Translate commercial commitments and creative concepts into work-streams, timelines, budgets, and decision points.
- Drive execution across Creative, Operations, Production, Talent, Marketing, Media, Legal, Finance, agencies, and vendors.
- Manage assigned partner programs onsite and resolve issues in a live environment.
- Serve as the primary day-to-day lead for assigned brand partners and their agencies.
- Build trusted relationships across partner organizations.
Required qualifications
- 8–12 years of experience in experiential marketing, integrated brand experiences, live events, sponsorship activation, or related disciplines.
- Demonstrated experience personally leading complex experiential programs from concept development through onsite execution.
- Experience delivering major tentpole events and programs for blue-chip brands.
- Strong event production fluency and an understanding of how creative concepts translate into operational and financial requirements.
- Demonstrated ability to take ambiguous or incomplete information and turn it into a clear recommendation and actionable plan.
- Proven ability to lead complex cross-functional teams, agencies, and vendors without direct reporting authority.
- Strong client-facing communication skills.
- Financial discipline.
- Comfort operating independently in fast-moving environments.
- Willingness to travel and work onsite during major event weeks, including weekends as needed.
Nice to have
- Experiential agency experience
About the company
Fanatics is building a leading global digital sports platform. Fanatics Events creates large-scale consumer festivals and live experiences that bring fans, athletes, brands and partners together.