Brand Senior Associate

The role

You will develop and execute integrated marketing campaigns for PokerStars Exclusively on FanDuel. You will manage campaign planning, timelines, and workflows across internal teams and external partners.

What you will do

• Support brand strategy and campaign planning using consumer insights and market trends
• Contribute to development and localization of brand messaging and creative
• Manage end-to-end execution of marketing campaigns and projects
• Own and maintain the campaign planning calendar
• Collaborate with cross-functional teams like marketing, creative, product, and analytics
• Partner with external agencies and vendors for creative assets
• Plan and manage workflows across in-house, freelance, and agency partners
• Establish and maintain processes, workflows, and documentation
• Facilitate communication across stakeholders
• Track, measure, and report on campaign performance using KPIs and ROI

Required qualifications

• Bachelor's degree
• 3+ years of relevant experience working in a brand role
• Ability to innovate and create differentiating marketing programs
• Excellent communication skills
• Ability to create and deliver presentations and post-mortem reports
• Ability to assist in deck building and storytelling
• Ability to incorporate data driven insights
• Experience in building partnerships and developing internal and external relationships
• Multi-channel campaign and partnership experience across traditional and digital/social
• Able to plan, organize, and prioritize multiple projects and assignments
• Excellent written and verbal communication skills

Nice to have

• Strong knowledge of the iGaming landscape

Benefits

• Health plans including fertility, family planning, mental health support, and fitness benefits
• Generous paid time off (PTO & sick leave)
• Annual bonus
• Long-term incentive opportunities
• 401k with up to a 5% match
• Commuter benefits
• Pet insurance
• Medical, vision, and dental insurance
• Life insurance
• Disability insurance
• Short-term or long-term incentive compensation including cash bonuses and stock program participation
• 14 paid company holidays

About the company

FanDuel Group is the premier mobile gaming company in the United States and Canada. It consists of a portfolio of leading brands including FanDuel Sportsbook, FanDuel Casino, FanDuel Racing, and daily fantasy sports.