Fanduel
Go-To-Market Associate, Campaigns
New York City. Posted 9 days ago
The role
This person will support FanDuel Predicts go-to-market execution across major sports moments. They will turn strategies into timelines, briefs, and campaign deliverables while working across Marketing, Commercial, and Media teams.
What you will do
- Support development of GTM strategies for priority sporting moments
- Support development of campaign value propositions and messaging
- Coordinate cross-functional campaign planning from strategy through launch
- Maintain timelines and align teams on ownership and milestones
- Support high-priority GTM campaigns and execute secondary campaigns
- Execute in-season campaign adjustments based on performance
- Surface risks and blockers and support campaign QA
- Track campaign performance and capture learnings
Required qualifications
- Minimum of 1-2 years of relevant marketing experience
- Strong project management and cross-functional coordination skills
- Comfortable working with data and campaign performance metrics
- Strong written communication for creating briefs, updates, and decks
- Bias toward action and strong attention to detail
- Customer obsessed with interest in sports and online gaming industry
- Familiarity with tools across the marketing stack
Nice to have
- Bachelor's Degree in Marketing, Business, or a related discipline
Benefits
- Health plans including fertility, family planning, mental health support, and fitness benefits
- Generous paid time off (PTO & sick leave)
- Annual bonus and long-term incentive opportunities
- 401k with up to a 5% match
- Commuter benefits
- Pet insurance
- Medical, vision, and dental insurance
- Life insurance
- Disability insurance
- Paid personal time off
- 14 paid company holidays
- Paid sick time
About the company
FanDuel Group is a mobile gaming company in the United States and Canada consisting of brands like FanDuel Sportsbook, FanDuel Casino, and FanDuel Racing. It is a subsidiary of Flutter Entertainment.