Faire
SEO/AEO Content Strategist
New York City, NY. Posted 7 days ago
The role
This person will research, identify, and execute content opportunities to grow organic search and AI visibility. They will create, optimize, and refresh content across the blog, landing pages, transactional pages, and YouTube.
What you will do
- Shape and execute content strategy to grow organic visibility and authority across search engines and AI answer engines
- Conduct keyword, competitive, and search-intent research
- Write, optimize, and refresh content for the blog, landing pages, transactional pages, and YouTube
- Analyze content performance across organic traffic, keyword rankings, conversions, AI visibility, and citations
- Optimize content structure, internal linking, and on-page SEO
- Build and optimize AI powered workflows to streamline content production
- Partner with Brand, Social, Product, Community, and Engineering teams
Required qualifications
- 4-6 years of experience in SEO, content marketing, editorial strategy, or a related field
- Proven track record of growing organic traffic, AI visibility, and conversions
- Strong foundation in SEO and content marketing
- Working knowledge of AEO and how AI platforms discover, retrieve, and cite content
- Excellent writing, editing, and storytelling skills
- Highly analytical with experience using performance data
- Proficiency with SEO and analytics tools such as Google Search Console, SEMrush, Conductor, and AI visibility platforms
- High agency and resourcefulness
- Strong organizational skills and attention to detail
Nice to have
- Experience with content automation platforms such as AirOps, or building AI-powered workflows
Benefits
- Flexible paid time off
- Company-wide recharge days
- Paid parental leave up to 16 weeks
- Comprehensive health coverage
- Fertility and family-building benefits through Carrot, including a lifetime reimbursement allowance
- Mental health support and coaching through Modern Health
- Stipends to support professional development, wellness, and work from home needs
- Employer-sponsored retirement plan
About the company
Faire is a technology wholesale platform that uses tech, data, and machine learning to connect independent retailers with products from around the world. The company was founded in 2017 by a team of early product and engineering leads from Square.