Director, Sales and Marketing Operations

The role

You will lead the systems, processes, and insights to improve sales and marketing performance. You will own the operational framework across the full acquisition funnel and implement an AI-native approach to workflows.

What you will do

• Set and lead the Sales and Marketing Operations strategy
• Advise Sales, Marketing, and Business Development leaders on operational priorities
• Establish shared performance expectations and decision-making frameworks
• Lead cross-functional change and build alignment among stakeholders
• Define and own the operational framework across the full acquisition funnel
• Lead the attribution strategy to measure ROI and guide investment decisions
• Lead the operational framework for pipeline management and forecasting
• Partner with Finance and Sales leadership to maintain sales commission plans
• Set the sales and marketing technology strategy and roadmap
• Define and lead an AI-native approach to Sales and Marketing Operations

Required qualifications

• 10+ years of progressive experience in Sales Operations, Marketing Operations, or related roles in B2B SaaS
• Experience setting operational direction and leading cross-functional initiatives
• Demonstrated ownership across both sales and marketing operations
• Full-funnel experience spanning pre-pipeline activity through closed-won revenue
• Expertise in campaign measurement, attribution models, funnel analytics, and connecting investments to outcomes
• Strong systems expertise with experience shaping technology strategy and designing scalable platforms, integrations, and automation
• Experience managing marketing automation, sales engagement, data enrichment, forecasting, and reporting platforms
• Demonstrated use of AI and automation to improve workflows
• Strong analytical skills including proficiency with Excel/Google Sheets and dashboard development
• Ability to influence leaders, align stakeholders, and lead change without direct authority
• Strategic perspective paired with technical ability to build, troubleshoot, and execute
• Excellent communication, prioritization, and project leadership skills in a remote, fast-paced environment

Benefits

• equity
• benefits

About the company

Fairmarkit is an autonomous sourcing platform that equips procurement teams with automation, AI, and GenAI. The company is headquartered in Boston and backed by strategic investors.