eCommerce European Merchandiser

The role

This person will drive Direct to Consumer sales growth via Fender.com brand sites in European regions. They will manage website merchandising, site operations, and content localization for the EMEA territory.

What you will do

• Responsible for website merchandising of non-UK regions for Fender.com
• Implement and maintain a tiered approach to merchandising European markets
• Leverage Contentful to deliver site experiences for new products, promotions and activations
• Use Athos tool to merchandise Search, Product Listing Pages, Cart and Recommendations Carousels
• Deliver content tailored for digital channels
• Work with EMEA eCommerce Merchandising Manager and wider teams to meet revenue objectives
• Lead and manage translation and localisations for Fender.com
• Manage day-to-day site operations in the EMEA region
• Localise non-English language site content including product pages, banners and checkout funnel
• Assist in the build and maintenance of on-site promotions in multiple currencies

Required qualifications

• Extensive experience in eCommerce, digital marketing or similar function
• Experience in site merchandising and CMS tools within an eCommerce platform such as Shopify, Salesforce Commerce Cloud, Magento, BigCommerce etc.
• Proficient in the use of Microsoft Word, Excel, PowerPoint and Outlook
• Ability to work on own initiative and be self-motivated
• Excellent interpersonal skills
• Effective communication skills, both written and verbal
• Ability to maintain confidentiality and handle sensitive information
• Ability to prioritise work and adapt to changing priorities
• Work flexibly to meet the needs of the organisation
• Excellent organisational skills
• Ability to problem solve and contingency plan

Nice to have

• Multilingual with European languages
• Experience using Amplitude, GA4 or other Analytics tools
• Experience with Shopify
• Experience with SAP
• Experience using Contentful, SearchSpring and Discount Ninja
• Experience with a CAT tool such as Trados, Memoq or Wordfast
• Experience with AI integrated workflows

About the company

Fender is an employer with eCommerce brand sites in European regions.