Feverup
Salesforce Technical Specialist
Madrid. Posted a month ago
The role
You will manage customer data activation to execute CRM strategies and communications plans using email, push notifications, and in-app messages. You will support the technical setup of campaigns and user journeys in Salesforce Marketing Cloud and own weekly, monthly, and ad hoc reporting.
What you will do
- Manage the activation of customer data to develop and execute an end-to-end CRM strategy and communications plan.
- Refine multi-channel communications and develop retention strategies.
- Support the technical set up of campaigns and user journeys in Salesforce Marketing Cloud.
- Ensure all campaigns have clearly defined success metrics that are tracked and analysed.
- Own weekly, monthly reporting and ad hoc deep dives.
Required qualifications
- 2-3 years experience working in Digital Marketing and CRM.
- Experience working with Salesforce Marketing Cloud.
- Knowledge of SQL, AMPScript, and other programming languages.
- Ability to leverage consumer behavioral, lifestyle, transactional, and demographic data for marketing insights.
- Commercially savvy, analytical and data-driven.
- Experience in A/B testing and dynamic templates.
- Organized, responsible and proactive person.
- Ability to optimize, prioritize and organize your time.
- Ability to carry out a high pace of work.
- Fluent English communication skills.
- Ability to potentiate team-work and keep everyone in the team motivated.
Benefits
- Attractive compensation package with room to grow.
- 40% discount on all Fever events and experiences + free Candlelight voucher.
- Flexible remuneration with Cobee: meals, transport, training, and nursery support (tax-exempt).
- Payflow: option to access part of your salary in advance.
- Taxdown: help optimizing and filing your taxes.
- Private health & dental insurance with Cigna: 100% covered by Fever.
- Wellhub membership for gym and wellness access: 100% covered by Fever up to the Silver plan.
- Language learning support: English and Spanish lessons.
- Snacks, drinks, and fresh fruit are always available at the office.
About the company
Fever is a tech platform for culture and live entertainment. The company uses proprietary technology and a data-driven approach to help people discover experiences and empower event creators.