CRM Technical Specialist

Madrid. Posted a month ago

The role

You will manage customer data activation to execute an end-to-end CRM strategy and communications plan using email, push notifications, and in-app messages. You will support the technical setup of campaigns and user journeys in Salesforce Marketing Cloud and own weekly, monthly, and ad hoc reporting.

What you will do

Manage the activation of customer data to develop and execute an end-to-end CRM strategy and communications plan.
Refine multi-channel communications and develop retention strategies.
Support the technical set up of campaigns and user journeys in Salesforce Marketing Cloud.
Ensure all campaigns have clearly defined success metrics that are tracked and analysed.
Own weekly, monthly reporting and ad hoc deep dives.

Required qualifications

2-3 years experience working in Digital Marketing and CRM.
Experience working with Salesforce Marketing Cloud.
Knowledge of SQL, AMPScript, and other programming languages.
Ability to leverage consumer behavioral, lifestyle, transactional, and demographic data for marketing insights.
Commercially savvy, analytical and data-driven.
Experience in A/B testing and dynamic templates.
Organized, responsible and proactive.
Ability to optimize, prioritize and organize your time.
Ability to carry out a high pace of work.
Fluent English communication skills.
Ability to potentiate team-work and keep everyone in the team motivated.

Benefits

Attractive compensation package with room to grow.
40% discount on all Fever events and experiences plus free Candlelight voucher.
Flexible remuneration with Cobee for meals, transport, training, and nursery support.
Payflow option to access part of your salary in advance.
Taxdown help optimizing and filing your taxes.
Private health and dental insurance with Cigna, 100% covered by Fever.
Wellhub membership for gym and wellness access, 100% covered by Fever up to the Silver plan.
Language learning support for English and Spanish lessons.
Snacks, drinks, and fresh fruit available at the office.

About the company

Fever is a tech platform for culture and live entertainment. The company uses proprietary technology and a data-driven approach to help people discover experiences and empower event creators.