Forthea
Digital Media Specialist (SEO)
Houston, Texas. Posted 58 months ago
The role
This role is responsible for planning, optimizing, implementing and analyzing natural search engine marketing activities. You will manage clients' SEO and digital marketing activities from top to bottom.
What you will do
- Conduct keyword research and selection for SEO projects
- Analyze website architecture and document required changes
- Monitor clients' SEO results and manage projects for high rankings
- Provide support for SEO initiatives including reporting, analysis and optimization recommendations
- Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates
- Optimize landing pages for conversion and performance improvement
- Serve as liaison with SEO Vendor Tool contacts
Required qualifications
- 1-3 years SEO experience
- Good writing and verbal communication skills including presentation skills
- Strong analytic skills and ability to relate results to client business objectives
- Proficient at managing projects and able to multi-task, organize, prioritize and structure workload
- Proficient with Search engine interfaces, tracking tools and procedures
- A thorough grounding in at least one of the following: technical SEO, SEO Content and/or Promotions/Linking
About the company
Forthea is an award-winning digital marketing agency that improves lead generation for clients. It was founded in 2006 in Houston.