Director of Sales

The role

The Director of Sales will lead the sales organization across inbound and outbound motions. This person will build the outbound sales foundation, hire and develop Account Executives, and define sales strategy and playbooks.

What you will do

• Build Fora’s outbound sales organization including strategy, playbook, and team structure
• Develop a hiring strategy for outbound Account Executives and Business Development Representatives
• Hire, onboard, coach, and develop high performing Account Executives
• Lead and elevate the existing Business Development Representative team
• Design and implement structured sales enablement programs
• Develop compensation plans, quota frameworks, and ramp structures
• Experiment with outbound prospecting strategies, messaging, and channel mix
• Partner with Revenue Operations to establish reporting and performance dashboards
• Collaborate with Marketing to build a repeatable pipeline generation engine
• Lead the organization to achieve revenue targets using performance data

Required qualifications

• Success building and leading outbound sales organizations in high growth, revenue focused businesses
• Experience building new sales motions from the ground up
• Experience hiring, coaching, and developing quota carrying Account Executives
• Experience improving performance of existing sales teams through coaching and accountability
• Experience designing compensation plans, quota models, and ramp structures
• Experience partnering with Revenue Operations or Sales Operations
• Strong entrepreneurial mindset
• Experience selling to small and medium sized businesses
• Experience building repeatable outbound sales processes
• Exceptional leadership, communication, and execution skills

Nice to have

• Experience building outbound sales organizations during periods of rapid company growth
• Experience working at high growth technology companies serving small and medium sized businesses
• Experience leading organizations through the evolution from an inbound led sales model to a mature outbound motion
• Experience developing lead qualification or lead scoring frameworks
• A track record of building a high performing sales culture

Benefits

• Unlimited vacation
• Health Insurance (including an option completely covered by Fora HQ)
• Dental & Vision Insurance
• Wellhub Memberships
• 401k plan with company match
• Commuter Benefits
• Supplemental Life Insurance
• Stock Options

Before you apply

• Authorization to work in the United States is required
• Fora is unable to sponsor or assist with U.S. work authorization

About the company

Fora is a modern travel agency empowering entrepreneurs to build travel advisory businesses using AI and global supplier relationships. Founded in 2021, it is a mission-driven company based in downtown New York City.