Field Marketing Specialist (Events)

The role

The Field Marketing Specialist owns the strategy, planning, execution, and performance of a portfolio of trade shows and Formlabs-owned events. This person collaborates with Sales, Marketing, Product, Design, and Leadership to manage event programs and brand presence.

What you will do

• Own a portfolio of various trade shows from 12sqm to 200+sqm
• Develop and execute plans to achieve event objectives
• Lead end-to-end event planning and execution including pre/post-event campaigns, staffing, booth management, and internal enablement
• Collaborate with design and marketing teams to represent the brand and showcase product portfolio
• Manage budgets, contracts, vendors, and logistics
• Serve as a visible brand ambassador building relationships with customers, partners, and prospects onsite
• Gather and analyze event performance insights
• Collaborate across Sales, Product, Design, and Marketing teams
• Order and track event inventory including collateral and giveaways
• Travel ~25% of the time to attend events and support onsite teams mostly within Europe

Required qualifications

• Bachelor’s degree in Marketing, Communications, or a related discipline
• 5+ years of experience in event marketing, including owning and executing complex B2B trade show and event programs
• Proven experience managing multi-event portfolios with booths ranging from small to large-format
• Experience supporting product launches and evolving product portfolios through events
• Strong project management skills
• Excellent communication skills
• Data and metric-driven
• Creative, innovative, and proactive
• Confident, friendly, and dynamic personality
• Comfortable traveling ~25% of the time

Nice to have

• Passion for 3D printing and emerging technologies
• Experience in a fast-growing startup environment

Benefits

• Hybrid work
• Catered lunch at the office 3 days per week
• Private health insurance with Medicare (Blue package + hospital coverage)
• A monthly or quarterly public transportation pass for Budapest
• Shares in the company
• Free beverages and snacks at the office
• All You Can Move sports pass
• Free 3D prints
• Inclusive, dog-friendly office
• Development opportunities both in-house and off-site
• Fun team events

About the company

Formlabs builds 3D printing technology used by industry leaders to design, prototype, and manufacture. The company is a double unicorn company.