Freelance Graphic Designer

The role

A Senior Designer will translate a new brand visual identity into a scalable design system. You will build templates, standards, and assets for presentations, social media, reports, and other communications.

What you will do

• Translate and implement the new visual identity across internal and external channels.
• Create scalable templates, reusable design components, and visual standards.
• Produce design work across print, digital, presentation, social, and event materials.
• Build and manage the brand's visual asset library.
• Define imagery and graphic standards.
• Create supporting motion graphics and multimedia assets.
• Establish documentation, governance, asset libraries, and processes for brand maintenance.

Required qualifications

• 7+ years of experience in brand, visual, or graphic design.
• Strong portfolio demonstrating brand implementation across multiple touchpoints.
• Expertise in typography, layout, composition, and information design.
• Experience developing design systems, templates, standards, and reusable frameworks.
• Advanced proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop).
• Advanced PowerPoint design and template-building experience.
• Advanced knowledge of Figma.
• Ability to balance strategy, creativity, and production execution.
• Strong organization, project management, and attention to detail.
• Submission of a portfolio demonstrating design expertise and versatility across channels and formats.

Nice to have

• Experience supporting a rebrand or visual identity rollout.
• Experience in consulting, professional services, B2B, technology, executive education, or corporate communications.
• Motion graphics experience.
• Experience managing digital asset libraries.
• Experience working with executive audiences.
• Experience building systems for both designers and non-designers.

About the company

Gap International is an equal opportunity employer that values diversity.