Gemini

Associate, Growth Marketing (Advanced Trading Products)

New York, New York. Posted 5 months ago

The role

You will own go-to-market strategy and execution for advanced trading, stocks, and perpetuals. You will build and nurture developer and power-user communities while partnering with product, design, and engineering teams.

What you will do

  • Own end-to-end GTM strategy and execution for advanced trading, stocks, and perpetuals
  • Partner with product, design, and engineering to translate complex features into narratives
  • Create content and campaigns for developers, quants, and DeFi power users
  • Collaborate with product and BD teams to activate distribution partnerships
  • Lead marketing strategy and execution for developer-focused programs
  • Build and manage relationships with developer communities and Discord ecosystems
  • Monitor funnel performance and surface insights
  • Work with BD, product, and brand teams to coordinate GTM plans
  • Contribute to brand and campaign work as a subject matter expert

Required qualifications

  • 2–4 years of experience in growth, product, or lifecycle marketing
  • Deep familiarity with DeFi, onchain trading products, or developer ecosystems
  • Communicate clearly
  • Strong written communication skills
  • Fluent across the modern AI stack and understand how to build AI-first marketing systems
  • Comfort with data
  • Located in NYC

Nice to have

  • experience running hackathons, ambassador programs, or community-led growth initiatives

Benefits

  • Competitive starting pay
  • Discretionary annual bonus
  • Long-term incentive in the form of a new hire equity grant
  • Comprehensive health plans
  • 401K with company matching
  • Paid Parental Leave
  • Flexible time off

About the company

Gemini is a global crypto and Web3 platform founded in 2014. It offers crypto products and services to individuals and institutions in over 70 countries.

Associate, Growth Marketing (Advanced Trading Products) at Gemini | JobZoey