Senior Technical SEO Specialist

The role

You will lead the technical SEO program end to end, including site health, architecture, international SEO, and new page launches. You will use AI-assisted workflows and partner with web engineering, content, and marketing teams to improve web presence and visibility.

What you will do

• Lead execution for Motive's technical SEO program.
• Conduct recurring audits covering crawlability, indexation, rendering, redirects, canonical tags, internal link structures, structured data, and page quality.
• Use and help improve AI-assisted workflows to prioritize fixes.
• Ensure priority pages can be accessed, understood, and cited by AI answer engines.
• Identify and resolve content cannibalization and duplication.
• Partner with Web Engineering to improve site errors, warnings, and performance issues.
• Optimize high-intent product, solution, and industry pages.
• Improve information architecture, navigation, and internal linking.
• Drive technical SEO across international sites including hreflang and regional sitemaps.
• Define technical SEO requirements for new templates, page types, and CMS capabilities.

Required qualifications

• 5+ years of technical SEO experience.
• Bachelor's degree.
• Deep expertise in crawling, indexation, JavaScript SEO, sitemaps, canonicals, redirects, hreflang, internal linking, Core Web Vitals, performance, and mobile UX.
• Experience scaling information architecture across category, product, long-tail, international, and localized pages.
• Knowledge of schema.org/JSON-LD implementation and validation.
• Experience diagnosing keyword cannibalization at scale.
• Proven partnership with web and engineering teams to deliver technical fixes and measure impact.
• Experience applying AI or agentic workflows to automate SEO audits and recommendations.
• Strong understanding of AEO, generative search, crawler access, structured data, page architecture, algorithm updates, AI search features, and evolving SEO measurement.
• Strong analytical skills with large crawl and search datasets.
• Proficiency in Google Search Console, Semrush, Screaming Frog, log analyzers, and web analytics.
• Excellent written and verbal communication.

Nice to have

• Ideally in B2B SaaS or complex, multi-template environments

Benefits

• Health, pharmacy, optical and dental care benefits
• Paid time off
• Sick time off
• Short term and long term disability coverage
• Life insurance
• 401k contribution

Before you apply

• The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations.
• Candidates may be required to execute a non-compete covenant depending on role and primary work location.

About the company

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. The Motive platform uses industry leading AI to provide visibility and control for safety, operations and finance teams.