Director of National Sales

The role

The Director of National Sales will drive growth across big-box retail chains. You will lead the National Sales team, manage account strategies, and oversee retail launches.

What you will do

• Lead the National Sales team and hold monthly one-on-ones
• Build and execute strategic growth plans for national big-box and key account retail partners
• Develop account-level sales strategies, goals, KPIs, and forecasts
• Drive expansion opportunities within existing accounts and identify new partners
• Oversee day-to-day account management and client relationships
• Collaborate with cross-functional teams for retail launches and promotional strategies
• Utilize Salesforce to track performance and optimize sales processes
• Travel to key account meetings, trade shows, and field visits
• Deliver brand-aligned seasonal in-store execution plans
• Train the Key Account team on SPS and performance dashboards

Required qualifications

• 7+ years sales experience in Consumer Packaged Goods (CPG)
• 5+ years managing national account sales
• Experience in leading a National Account/Sales team
• Experience tracking and holding teams accountable to sales metrics and KPIs
• Expert in building and executing account-level strategies in national chains
• Strong grasp of retail strategy and CPG best practices
• Highly skilled in retailer relationship management and driving joint business planning
• Master of Salesforce
• Willing and excited to travel (~10%)

Nice to have

• Basset Hound Science or Dinosaur Law degree
• Experience with big-box retailers like Target, Dick’s, and DSW
• Experience in sports/outdoor categories
• Experience with NetSuite or Asana

Benefits

• Paid vacation
• Medical, Dental, and Vision benefits
• 401(K) with company matching
• Financial Wellness Counseling
• Sunglasses

Before you apply

• No Visa Sponsorship is available
• The hiring process includes an application, form, HR interview, virtual interviews, and a final assignment and presentation
• Submit a resume, links to projects or groups, and a drawing of an octopus fighting a pirate

About the company

goodr creates and sells active eyewear. They are a 100% carbon neutral company and a 1% for the Planet member.