Principal Technical Marketing Engineer | UK | Remote

The role

You will build strategic demos, videos, workshops, and webinars to communicate the value of observability to SRE and platform engineering leaders. You will also enable sales engineers with technical narratives and collaborate with product marketing to drive buyer engagement.

What you will do

• Build strategic, buyer-focused demos, videos, workshops, and webinars
• Create and maintain polished, narrative-driven demos
• Record high-quality technical demo videos and walkthroughs
• Lead webinars, workshops, and technical sessions for evaluators
• Teach customers why the approach is differentiated and valuable
• Use AI tools to generate and scale technical content
• Serve as a technical liaison to the SE organization
• Produce technical enablement assets, talk tracks, and competitive narratives
• Partner with PMMs to identify buyer personas and shape content strategy
• Use automation and AI to streamline demo setup and content workflows

Required qualifications

• 5+ years in a technical role (solutions engineering, SRE, DevOps, backend engineering, technical PMM, or similar)
• Interest and ability to travel to training and customer events 10-12 weeks per year
• Strong understanding of observability concepts and the needs of SRE/platform teams
• Ability to translate deep technical concepts into clear, value-focused stories
• Experience presenting technical content through demos, workshops, or webinars
• Excellent written and verbal communication
• Strong cross-functional collaboration
• High ownership mindset
• Comfort with light scripting or workflow automation

Nice to have

• Hands-on experience with Grafana, Prometheus, Loki, Mimir, Tempo, or similar observability tools, or a background in Observability or Platform Engineering
• Prior experience in Sales Engineering, DevRel, or technical product marketing
• Familiarity with demo environment automation or infrastructure-as-code tools
• Exceptional live presentation or workshop facilitation skills

Benefits

• 100% Remote, Global Culture
• Restricted Stock Units (RSUs)
• In-Person onboarding
• 30 days annual leave per annum
• 3 days of annual leave reserved for Grafana Shutdown Days

About the company

Grafana Labs is a 100% remote company behind Grafana Cloud, a managed observability platform. The company is built on open source and open standards.