Marketing Specialist (Chicagoland Area)

The role

The Marketing Specialist drives sales development, builds the pipeline, and increases partner engagement. This person executes regional marketing campaigns and events to connect marketing activities to revenue outcomes.

What you will do

• Execute the region's marketing plan with marketing leadership.
• Drive development and execution of regional marketing campaigns and events.
• Own sponsorship coordination for events including partner outreach and negotiation.
• Develop and execute campaign performance reporting and track KPIs in Marketo.
• Translate sales priorities into targeted marketing programs.
• Produce and oversee the creation of marketing assets.
• Facilitate lead funnel management.
• Build and strengthen relationships with vendor and partner marketing contacts.
• Serve as a resource for junior team members on tools and processes.
• Collaborate with leadership to inform the marketing plan with performance insights.

Required qualifications

• Experience using Marketo and Salesforce required.
• 3+ years of experience in marketing, event management, communications, business, or a related field.
• Experience with G Suite and spreadsheet skills.
• Customer service mindset.
• Ability to measure and report the performance of marketing campaigns.
• Demonstrated excellence with written communications, project, and time management.
• Demonstrated willingness to learn and use AI-enabled tools.
• Sedentary work.
• Substantial movement of the wrists, hands, and/or fingers for a minimum of 8 hours a day.
• Required to have close visual acuity to view computer terminal and/or extensive reading for a minimum of 8 hours a day.

Nice to have

• Bachelor’s degree preferred

Benefits

• Group Medical Insurance options: Zero Deductible PPO Plan or High Deductible Health Plan with HSA
• Group Dental Insurance
• 12 corporate holidays
• Flexible Time Off (FTO) program
• Healthy mobile phone and home internet allowance
• Eligibility for retirement plan after 2 months at open enrollment
• Pet Benefit Option

About the company

GuidePoint Security is a rapidly growing, profitable, privately-held value added reseller that focuses exclusively on Information Security. The company has over 1,300 employees and serves more than 6,200 customers.