Sr. Manager, Commercial Strategy - D&D Beyond

The role

This role leads commercial strategy and annual planning for D&D Beyond. You will own marketplace performance, including product promotion, user conversion, and retention.

What you will do

• Lead commercial strategy and annual planning for D&D Beyond.
• Set annual revenue and margin targets and own the plan to hit them.
• Lead merchandising and promotions end-to-end.
• Design seasonal sales, lead launch planning, and conduct post-launch analysis.
• Work with product leads to refine the new user experience.
• Partner across teams to identify growth opportunities and launch commercial initiatives.
• Track performance through metrics like conversion, retention, and margin.

Required qualifications

• 6–10 years in commercial strategy, digital commerce, or a related field.
• Strong analytical and financial skills.
• Hands-on experience with monetization, storefront optimization, and promotional planning.
• Track record of leading cross-functional initiatives and influencing partners.

Nice to have

• Gaming, entertainment, eCommerce, or subscriptions preferred
• Passion for games and Dungeons & Dragons is a plus!

Benefits

• Health & Wellness
• Time Off to Recharge
• Financial Well-being
• Life & Family Support
• Volunteer and Community Initiatives
• Learning & Development
• Exclusive Perks

About the company

At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences through the magic of play.