Hasbro
Specialist Trade Marketing
Brazil; São Paulo, São Paulo, Brazil. Posted 4 days ago
The role
Drive 360 Brand Plans for Fashion and Pre-school brands to maximize profitability and revenue. This involves portfolio management, price strategy, and trade and communication briefings.
What you will do
- Achieve brand growth and profitability aligned with annual budget plan
- Deliver accurate portfolio recommendations by brand and channel
- Launch communication brand plans aligned with Trade&Marketing manager, Licensing and Location-Based Entertainment experiences and events
- Monitor brand performance monthly and identify improvement opportunities
- Advocate brand strategy for Sales, Media, Trade and E-com teams
- Lead Marketing's participation in the Forecast Consensus Meeting with Sales, Finance, and Operations teams
- Influence stakeholders and help the team prioritize tasks
- Lead contact with regional/global team for the main brand's topics
- Support the director with strategic reports and analysis about the brands
Benefits
- Health & Wellness
- Time Off to Recharge
- Financial Well-being
- Life & Family Support
- Volunteer and Community Initiatives
- Learning & Development
- Exclusive Perks
- Annual and long-term incentives depending on role, location, and eligibility
About the company
Hasbro and Wizards of the Coast are a team of creators, storytellers, and innovators home to beloved brands, AAA digital games studios and immersive experiences.