Brand Marketing Associate

The role

You will execute consumer GTM strategies and support marketing tactics including partnerships, sponsorships, and ATL campaigns. You will write copy, deliver creative assets, and manage CRM campaigns and projects.

What you will do

• Support the execution of the consumer GTM through marketing tactics like partnerships, sponsorships, and ATL campaigns.
• Coordinate marketing inputs across Brand, Partnerships and Growth for menu UX and asset quality assurance.
• Develop on-brand copy for product positioning, communication plans, emails, paid advertising, landing pages and flyers.
• Support the delivery of the CRM program by providing copy and content.
• Support the delivery of the merchandising calendar.
• Support organic social channels by creating content aligned to marketing objectives.
• Write, proof and edit copy and branded collateral across all channels.
• Manage the copy request pipeline.
• Collaborate with brand, growth, culinary, design and product teams to create content.
• Support the development and delivery of creative assets and coordinate Jira workflows.

Required qualifications

• Strong copywriting skills across multiple channels and formats.
• Solid project management skills.
• Ability to work with designers on delivering creative.
• Keen attention to detail and a can-do attitude.
• Experience in brand or digital marketing.
• Comfort working with local and global stakeholders.
• Flexibility and the ability to prioritise under pressure.

Nice to have

• Experience in a fast-paced consumer environment.
• CRM experience, particularly hands-on experience building and delivering customer communications through Iterable or a comparable CRM platform.

Benefits

• Significant impact in a leading global food technology company
• Flexible working arrangements
• Egoless environment
• Constant learning with room for personal growth
• Free access to Headspace
• Internal learning & development
• Diverse and vibrant international environment
• 70% off HelloFresh
• 40% off Youfoodz

Before you apply

• You must have the right to work full-time in Australia/New Zealand

About the company

HelloFresh is a leading global food technology company with offices in 18 countries.