Director, Social Media

The role

The Director, Social Media owns the global organic social strategy and builds scalable content and affiliate programs. This person leads the Social & Affiliate team and partners with Creative, Brand Marketing, Influencer, PR, and Regional Marketing.

What you will do

• Own the organic social strategy across all platforms
• Define and evolve the Hourglass social identity
• Develop channel strategies for brand awareness, engagement, and community growth
• Partner with Creative to build scalable content creation models
• Develop and own long-term social content strategy
• Influence campaign development to integrate social needs
• Lead editorial planning, publishing, community management, and channel optimization
• Own the global affiliate marketing strategy
• Identify emerging technologies, platforms, and content innovations
• Lead and develop the social & affiliate team

Required qualifications

• Minimum 8 years of social media experience
• Experience owning organic social strategy and leading a team at scale
• Experience building affiliate or creator commerce programs
• Strong editorial and content judgment for a luxury audience
• Proven cross-functional partnership with Creative, PR, and Influencer teams

Nice to have

• preferably within prestige or luxury beauty

Benefits

• medical insurance
• dental insurance
• vision insurance
• life insurance
• accident insurance
• critical illness insurance
• disability insurance
• retirement savings plans and company match
• paid family leave
• education-related programs
• paid holidays
• discretionary vacation time

About the company

Hourglass Cosmetics is a vegan and cruelty-free beauty brand that became part of the Unilever Prestige division in 2017. The brand is globally available in 32 markets.