Senior Manager, Creative (Video)

The role

This player-coach role involves developing advertising that drives measurable business results through paid social campaigns. You will own the creative process from concept to final delivery, including art direction, video production, and using AI technologies.

What you will do

• Translate audience insights and performance data into paid social concepts
• Own creative development from concept and storyboarding through final delivery
• Direct live-action shoots, creator content, UGC, and AI-assisted production
• Produce short-form videos, motion graphics, and static advertisements
• Partner with Growth Marketing to evaluate campaign results and apply insights
• Develop creative testing plans and maintain a pipeline of concepts across Meta, TikTok, and YouTube
• Explore emerging creative technologies and AI-assisted workflows
• Mentor creative team members and provide actionable feedback
• Collaborate with Marketing leadership to elevate creative quality

Required qualifications

• 7+ years of professional creative experience, including experience at a creative, digital, or advertising agency
• Proven experience developing and executing paid social advertising campaigns
• Strong portfolio demonstrating original concepts, art direction, production ownership, and campaign results
• Advanced proficiency in Adobe Premiere Pro, After Effects, Photoshop, Illustrator, Figma, or equivalent tools
• Experience directing or producing live-action video, creator content, or user-generated content (UGC)
• Experience analyzing paid social performance metrics and developing creative testing strategies
• Proven experience driving team efficiency or output quality through the strategic use of AI tools and automation
• Experience mentoring creative professionals and presenting concepts to senior stakeholders
• Bachelor's degree in Graphic Design, Fine Arts, Marketing, Advertising, or a related field, or equivalent work experience

Nice to have

• Performance marketing or social-first agency experience
• Experience in business-to-business (B2B), software-as-a-service (SaaS), marketplace, or other performance-driven environments

Benefits

• Medical, dental, vision, life, and disability insurance
• 401(k)
• Paid holidays
• Flexible, take-it-as-you-need-it paid time off
• Equity
• Monthly tech reimbursements
• Paid parental leave
• Employee assistance program

About the company

Founded in 2013, Housecall Pro helps home service professionals streamline every aspect of their business. The company supports more than 50,000 businesses with a global team of over 2,000 teammates.