Growth Marketing Manager, Online Events

The role

You will architect and scale an events machine to drive growth for multiple brands. You will manage the entire ecosystem including content strategy, production, promotion, and team building.

What you will do

• Develop the full content calendar across all verticals
• Brainstorm and test new formats like AMAs, bootcamps, and masterclasses
• Draft hooks, angles, and narratives to maximize registrations and conversions
• Collaborate with Sales to develop follow-up strategies
• Develop script outlines, run-of-show docs, and creative briefs
• Serve as the primary webinar host or moderator initially
• Build presentation decks with strong aesthetic judgment
• Manage GoToWebinar/Zoom technical logistics, troubleshooting, and QA
• Coordinate with consultants, tutors, and presenters
• Build pre-event and post-event emails

Required qualifications

• 5+ years experience in marketing, events, webinars, lifecycle, content, or growth
• Proven track record of scaling webinar programs or owned content engines
• Experience working in fast-paced growth environments
• Ability to hire, train, and manage talent
• Strong presentation-building ability
• Deep comfort with webinar platforms (GTW, Zoom, etc.), automations, and UTM tracking
• Ability to troubleshoot tech issues live under pressure
• Natural at using AI for design, copy, production, and operational efficiency

Nice to have

• Education/test-prep/admissions background
• Experience with HubSpot and landing page builders

Benefits

• Health, dental, and vision insurance, base plans 100% employer paid
• Pre-tax benefits (FSA, DCFSA, HSA, Commuter)
• Flexible paid time off (PTO)
• Paid holidays
• 401(k) with company match

About the company

Inspira Education Group is an edtech startup building software and services to provide access to high-quality coaching. They are a network of admissions coaches in medical, legal, business, and college studies.