GTM Operations Lead

The role

The GTM Operations Lead will support and enhance revenue operations by improving workflows and refining processes. This person will work hands-on in HubSpot to enable DTC sales motions, reporting, and day-to-day execution across teams.

What you will do

• Collaborate with sales, marketing, and operations teams to enhance operational excellence
• Define, develop, and implement sales, marketing, and student success support systems and processes
• Work with cross-functional teams to understand operational needs and improve workflows
• Educate teams about process changes and system updates
• Find simple and scalable process solutions for day-to-day challenges
• Ensure data accuracy in HubSpot CRM
• Lead all attribution infrastructure including UTM tracking, Google Analytics, and Ad platforms
• Integrate platforms such as GTM, GA4, and HubSpot
• Integrate third-party tools with GTM, GA4, and HubSpot
• Write and maintain documentation for operation processes

Required qualifications

• 2+ years of experience in Business, Sales, Success Operations, or a similar role
• Proven experience collaborating with sales, marketing, and operations teams
• Bachelor’s degree required
• Experience in a startup environment and ability to work within a scaling team
• Strong knowledge and understanding of sales and customer success disciplines
• Solid functional understanding of HubSpot CRM with experience in creating and maintaining reports and dashboards
• Excellent analytical thinking skills
• Exceptional verbal and written communication skills
• Strong organizational abilities
• Strong problem-solving and troubleshooting skills
• Commitment to drive actionable outcomes and results
• Ability to balance measurable outcomes with empathy for people, customers, and the business

Nice to have

• Masters degree
• Experience in a team with less than 50 employees
• Experience in project or program management

Benefits

• Health, dental, and vision insurance, base plans 100% employer paid
• Pre-tax benefits (FSA, DCFSA, HSA, Commuter)
• Flexible paid time off (PTO)
• Paid holidays
• 401(k) with company match

About the company

Inspira Education Group is an edtech startup that provides a network of admissions coaches in medical, legal, business, and college studies. The company is backed by venture capital firms including Zeev Ventures, Quiet Capital, and Craft Ventures.