Director, Growth Marketing

The role

The Director of Growth Marketing owns the qualified pipeline number and manages the strategy and execution to hit it. This leader creates demand at the top of the funnel and manages one Sales Development Representative. The role uses agentic AI and automation to design the growth engine.

What you will do

• Own the quarterly qualified-pipeline target in opportunity count and dollars
• Build and run agentic workflows in Claude, Clay, and n8n
• Create demand at the top of the funnel through events, partner co-marketing, research, and advocacy
• Lead account-based marketing as a core enterprise growth motion
• Lead multi-channel go-to-market campaigns with Sales
• Improve conversion from first engagement to qualified opportunity
• Direct outside spend and manage contractors and agencies
• Manage and coach the SDR
• Launch programs with a hypothesis, tracking plan, and decision rule
• Perform other duties as assigned

Required qualifications

• 8+ years in B2B SaaS demand generation, growth, or revenue marketing
• Personally built agentic workflows in Claude, Clay, n8n, or through MCP and APIs
• Built pipeline through events, partners, original research, or customer advocacy
• Led multi-channel go-to-market campaigns built with Sales
• Built a growth function from an early stage
• Sets direction from day one and holds the room with executives
• Maps what a pipeline plan depends on
• Knows what good conversion looks like at each stage of an enterprise funnel
• Ran enterprise ABM more than once
• Managed SDRs or a similar role
• Uses paid media with precision
• Bachelor's degree in marketing, business, analytics, or a related field, or equivalent professional experience

Nice to have

• Grew a demand or growth function at a private-equity-backed SaaS company moving into larger enterprise deals
• Worked in learning technology, customer education, HR tech, or enablement software
• Built expansion, cross-sell, or referral programs with Customer Marketing
• Presented pipeline performance to PE operating partners or a board

Benefits

• Medical - 100% of employee premiums for selected individual plans
• Dental - 100% of employee premiums covered
• Vision - 100% of employee premiums covered
• LinkedIn Learning
• 401(k) plus matching (US Based Only)
• Flexible PTO
• Calm subscription
• Annual Company Retreat

About the company

Intellum is the leader in corporate education technology and powers the largest, most successful customer, partner, and employee learning programs in the world. They are a remote first company.