Jensenhughes
Field Marketing Manager
New York, New York, United States; Remote - United States; Warwick, Rhode Island, United States; West Chester, Pennsylvania, United States. Posted 3 months ago
The role
The Field Marketing Manager will develop and execute integrated marketing campaigns, event support, and content marketing to support business development. This role collaborates with internal teams and subject matter experts to provide marketing guidance and action plans.
What you will do
- Maintain understanding of services, clients, positioning, and geographies.
- Collaborate with subject matter experts and leaders to prioritize marketing needs.
- Translate regional and service line vision into action plans.
- Support other field marketers on cross-regional projects.
- Develop and execute marketing tactics including campaigns, thought-leadership, social media, email, and events.
- Collaborate with graphic designers, digital marketing managers, and internal communications colleagues.
- Develop and implement an annual marketing plan.
- Support business development by expanding existing materials and project profiles.
- Leverage data analytics, conversion, and ROI reporting for optimizations.
- Use internal workflow tools to manage and report workload.
Required qualifications
- Bachelor’s degree (B.S.) from a four-year college or university.
- 5-7 or more years of B2B related marketing or business development experience in Architecture, Engineering, and Construction (AEC), or related industries such as Power, Nuclear, Security, or Manufactu
- Equivalent combination of education and experience.
- Minimum of 3-years’ experience in marketing, campaign management, conference/trade show support.
- Demonstrated ability to work collaboratively with a diverse team of professionals.
- Ability to offer fresh, innovative, out-of-the-box ideas.
- Exceptional attention to detail, quality control review, copywriting, grammatical and proofreading skills.
- High-energy, self-starter with outstanding project management and organizational skills.
- Ability to be client-focused and work in a fast-paced environment.
- Strong understanding of brand elements and guidelines.
- Demonstrated experience with creating and managing content for social media platforms.
- Proficient in Microsoft Office/365 and social media platforms (LinkedIn) and virtual meeting platforms (MS Teams).
Nice to have
- Business, Marketing or related field of study
- Prior experience with architecture, engineering or construction (AEC) or related professional service firm
- Experience with Adobe InDesign, Adobe Express, Email Marketing Platforms, Digital Asset Management Tools, Brandfolder
- Understanding of SEO best practices
- Technical writing, marketing copywriting experience, copy editing and public relations (experience with AP writing style preferred)
Benefits
- Retirement plan
- Healthcare coverage
- Broad range of other benefits
About the company
Jensen Hughes is a leader in fire protection engineering, security, and risk-based fields. The company works to solve complex safety and security challenges to protect lives, property, and reputations.