Field Marketing Manager - Asia

The role

You will deliver end to end marketing campaigns across Korea, Greater China, Singapore and Malaysia. You will work with regional leaders and technical experts to support business growth and brand visibility.

What you will do

• Deliver end to end marketing campaigns across Korea, Greater China, Singapore and Malaysia.
• Collaborate with subject matter experts, regional leaders, and business development specialists to identify and prioritise regional marketing needs.
• Support global marketing team colleagues on projects that cross regions and service lines.
• Plan, coordinate and deliver marketing activities including thought leadership, social media, email, and events.
• Adapt marketing plans to regional and cultural differences.
• Collaborate with graphic designers, digital marketing managers and internal communications colleagues.
• Contribute to the development and implementation of regional marketing plans and campaign activity.
• Use marketing data to identify opportunities and provide recommendations to improve campaign performance.

Required qualifications

• 8+ years’ experience in B2B marketing.
• Professional working proficiency in Korean, English, and Mandarin.
• Technical writing, marketing copywriting experience.
• Demonstrated experience with creating and managing content for social media platforms including WeChat, Webo, Naver, Remember, LinkedIn, YouTube.
• Demonstrated experience managing digital campaigns, thought leadership, email, speaking opportunities, and events/conferences support.
• Ability to identify opportunities to improve marketing outcomes and campaign performance.
• Exceptional attention to detail, quality control review, copywriting, grammatical and proofreading skills.
• Strong organisational skills with the ability to manage multiple priorities and deliver projects to deadline.
• Ability to be client focused and work in a fast paced environment.
• Strong understanding of brand elements and guidelines.
• Proficient in Microsoft Office/365 (Word, Excel, PowerPoint, Copilot) and virtual meeting platforms (MS Teams).
• Experience with Adobe InDesign, Adobe Express, Email Marketing Platforms and Digital Asset Management Tools (Brandfolder).

Nice to have

• Bachelor’s degree in Business, Marketing or a related field of study
• Experience within the architecture, engineering and construction (AEC) sector or a related professional services consulting environment
• Full professional or native-level fluency in Korean, English, and Mandarin
• Experience with AP writing style
• Understanding of SEO best practices and marketing success metrics
• Experience with CRM systems (Dynamics)

Benefits

• Outstanding career development opportunities
• Global Employee Networks

About the company

Jensen Hughes is a global leader in fire engineering, safety, security and risk-based consulting. The company helps create safe, secure and resilient communities around the world.