Justworks
Senior Partner Marketing Manager
New York, New York. Posted a month ago
The role
The Senior Partner Marketing Manager acts as the strategic lead bridging marketing with Alliances and Integrations teams. You will design partnerships, manage co-marketing initiatives, and drive programs to attract developers and tech partners to the platform.
What you will do
- Partner with the Alliances team early in deal cycles to identify marketing requirements
- Establish marketing contract terms, brand guidelines, and co-branding standards
- Oversee presence on partner websites, app stores, and integration marketplaces
- Coordinate go-to-market execution for new partnerships
- Track partner marketing performance, ROI, and renewal signals
- Develop and execute marketing strategy to attract technology partners and developers
- Design co-marketing programs and promotional campaigns
- Oversee partner marketing assets including integration docs, case studies, and webinars
- Build relationships with key tech partners
- Collaborate with product, partnerships, and sales to align on roadmap priorities
Required qualifications
- 7+ years in B2B/SaaS environments
- Proven success in alliance marketing, partner programs, developer ecosystems, or integration strategies
- Strategic thinking with hands-on execution
- Strong stakeholder management
- Go-to-market experience including planning, asset creation, campaign execution, and measurement
- Ability to track and manage multiple partner relationships and integrations simultaneously
- Analytical mindset
Benefits
- Welcoming and casual environment
- Great benefits
- Wellness program offerings
- Company retreats
About the company
Justworks helps businesses get off the ground by enabling them to focus on running their business by solving HR issues. They are a data-driven company that works in a supportive, entrepreneurial environment.