Justworks
Market Researcher
New York, New York. Posted 9 days ago
The role
You will lead end-to-end quantitative and qualitative research studies to shape brand strategy, product positioning, and go-to-market planning. You will manage customer research panels, support brand tracking, and drive thought leadership research.
What you will do
- Drive long-term execution and scaling of customer research panels
- Support Brand Tracker including questionnaire updates and sample target management
- Manage data hygiene and run quality checks on fielding data
- Execute thought leadership research in partnership with Communications and external vendors
- Oversee research fielding and vendor management
- Scope, execute, and synthesize concept testing cycles for brand and creative teams
- Deliver narrative and data-storytelling support for marketing leadership
- Partner with Marketing Ops, Product Marketing, and Data Analytics to integrate research data
- Design reusable research frameworks and optimize ResearchOps workflows
- Provide light mentorship and peer review to junior level team members
Required qualifications
- 3–5 years of experience in applied market research, consumer insights, or a related field
- Proficient in mixed methods
- Strong background in quantitative execution including survey design, sampling, and advanced data cleaning
- Qualitative skills to conduct interviews or message-testing facilitation
- Advanced proficiency with survey platforms such as Qualtrics for survey programming, workflow design, and data cleaning
- Strong data storytelling and synthesis capabilities
- Comfortable navigating ambiguity and running projects autonomously
- Organized and process-driven
Nice to have
- Proven track record at a research agency running tracking studies or panel workflows
- Experience with additional research platforms like Great Question and modern data systems
Benefits
- Welcoming and casual environment
- Great benefits
- Wellness program offerings
- Company retreats
About the company
Justworks helps businesses get off the ground by enabling them to focus on running their business by solving HR issues. They are a data-driven company that works in a supportive, entrepreneurial environment.