Justworks

Market Researcher

New York, New York. Posted 9 days ago

The role

You will lead end-to-end quantitative and qualitative research studies to shape brand strategy, product positioning, and go-to-market planning. You will manage customer research panels, support brand tracking, and drive thought leadership research.

What you will do

  • Drive long-term execution and scaling of customer research panels
  • Support Brand Tracker including questionnaire updates and sample target management
  • Manage data hygiene and run quality checks on fielding data
  • Execute thought leadership research in partnership with Communications and external vendors
  • Oversee research fielding and vendor management
  • Scope, execute, and synthesize concept testing cycles for brand and creative teams
  • Deliver narrative and data-storytelling support for marketing leadership
  • Partner with Marketing Ops, Product Marketing, and Data Analytics to integrate research data
  • Design reusable research frameworks and optimize ResearchOps workflows
  • Provide light mentorship and peer review to junior level team members

Required qualifications

  • 3–5 years of experience in applied market research, consumer insights, or a related field
  • Proficient in mixed methods
  • Strong background in quantitative execution including survey design, sampling, and advanced data cleaning
  • Qualitative skills to conduct interviews or message-testing facilitation
  • Advanced proficiency with survey platforms such as Qualtrics for survey programming, workflow design, and data cleaning
  • Strong data storytelling and synthesis capabilities
  • Comfortable navigating ambiguity and running projects autonomously
  • Organized and process-driven

Nice to have

  • Proven track record at a research agency running tracking studies or panel workflows
  • Experience with additional research platforms like Great Question and modern data systems

Benefits

  • Welcoming and casual environment
  • Great benefits
  • Wellness program offerings
  • Company retreats

About the company

Justworks helps businesses get off the ground by enabling them to focus on running their business by solving HR issues. They are a data-driven company that works in a supportive, entrepreneurial environment.

Market Researcher at Justworks | JobZoey