Senior Director, Market & Competitive Intelligence

The role

You will build and own a competitive intelligence program and lead market intelligence efforts. You will create a unified understanding of customers, markets, and competitors to shape positioning, pricing, and sales decisions.

What you will do

• Build and own Kaseya's competitive intelligence program
• Lead market intelligence including TAM analysis and industry trend analysis
• Build the enterprise Voice of Customer capability
• Design and maintain Kaseya's customer segmentation framework
• Own the measurement framework for marketing effectiveness
• Partner with Data Science and Revenue Operations on AI-enabled models
• Serve as a trusted intelligence advisor to executive leadership
• Embed competitive and market insight into sales onboarding and training
• Hire, develop, and lead a team of analysts and researchers

Required qualifications

• 10+ years of progressive experience in competitive intelligence, market intelligence, insights, analytics, product marketing, or corporate strategy
• 3+ years leading intelligence, insights, analytics, research, or strategy teams or programs
• Demonstrated success building or significantly scaling an intelligence, insights, or analytics function
• Hands-on experience with customer segmentation, Voice of Customer programs, competitive intelligence, and win/loss analysis
• Exceptional analytical and synthesis skills
• Outstanding written and verbal communication
• Strong cross-functional leadership

Nice to have

• B2B SaaS experience
• experience in IT management, cybersecurity, MSP/channel, or infrastructure software
• Experience in private equity-backed or high-growth, acquisitive software environments
• Familiarity with the MSP ecosystem and its competitive landscape
• Experience with CI platforms (e.g., Klue, Crayon), analyst research (Gartner, Forrester, Canalys), and AI/ML analytics initiatives
• Experience in subscription and retention-based businesses
• MBA or equivalent advanced degree

About the company

Kaseya is a provider of AI-powered IT management and cybersecurity software serving Managed Service Providers and internal IT organizations. The company was founded in 2000 and supports customers in more than 20 countries.