Growth Analyst (m/f/d)

The role

You will manage mobile programmatic campaigns across verticals like gaming, fintech, and betting. You will optimize toward CPA/ROAS targets and use SQL and LLMs for data analysis and reporting.

What you will do

• Manage day-to-day campaign optimization across a set of advertisers.
• Monitor and hit KPI targets including CPA, ROAS, and retention.
• Execute supply-side and audience optimization tactics.
• Run A/B tests on bids, budgets, creatives, and geos.
• Monitor pacing and budget allocation daily.
• Build a working understanding of mobile attribution.
• Use SQL to pull and analyze campaign data from internal databases.
• Learn to leverage LLMs for recurring analyses, data briefs, and performance diagnostics.
• Support the creation and maintenance of dashboards and reporting tools.
• Work with CSMs to understand client goals and communicate campaign status.

Required qualifications

• Minimum 1–3 years of programmatic ad buying, ad operations, or adjacent adtech experience is a must
• Familiarity with MMPs (AppsFlyer, Adjust, Singular) and attribution concepts
• Analytical mindset
• SQL ability or a demonstrated willingness to learn quickly
• Curiosity about AI and automation
• Solution-oriented with a bias toward action
• Clear communicator who's comfortable asking questions and collaborating across teams

Nice to have

• Hands-on experience with MMPs
• Any exposure to Python
• CTV/OTT
• mobile in-app DSP platforms

Benefits

• Competitive compensation with a performance-based component
• Exceptional career growth and learning possibilities
• High degree of responsibility and independence
• Direct, day-to-day work with the management
• Flexible work-from-home arrangement
• 500-dollar home-office setup budget
• 1000-dollar annual learning and development budget

About the company

Kayzen is an Apps DSP, an AI-native platform for buying app inventory across mobile and connected TV screens. Headquartered in Berlin, Kayzen operates globally.