Keplergroup
Senior Digital Marketing Analyst
Singapore. Posted 31 months ago
The role
The Senior Digital Marketing Analyst manages day-to-day client campaign requests, planning, set-up, optimisation, and reporting. You will also support the training of junior team members and deputise for the Campaign Manager.
What you will do
- Manage and own campaigns across paid media channels and platforms
- Create media plans and provide new testing ideas
- Own campaign execution and QA within buying platforms
- Optimise campaign performance against forecasts
- Manage day-to-day contact with clients
- Produce end-of-campaign reports
- Provide basic trafficking support
- Build relationships with platform partners
- Train and coach Digital Marketing Analysts
Required qualifications
- 1-2+ years of hands-on in-platform experience
- Proven passion for digital media/advertising & technology
- Excellent communication and presentation skills
- Experience in client and account management
- Ability to multitask with great attention to detail
- Strong analytical skills
- Comfort with MS Excel, data analysis and internet technologies
- Enjoyment when working as part of a team
Nice to have
- Experience across a minimum of 2 of the following digital channels: programmatic display, video, paid search and/or paid social
Benefits
- Core benefits
- Learning & development
- Work/life balance
- Wellbeing
- Hybrid working
- Extra perks
About the company
Kepler executes engineered marketing by acting as clients’ agency of record, in-house team, or a hybrid of the two. They harness data and technology across paid digital media and data-driven CRM channels.