Senior Employer Brand Specialist

The role

You will own recruitment marketing execution across social, career sites, and job boards. You will turn employer brand strategy into campaigns, content, and career site experiences to convert candidates.

What you will do

• Own recruitment marketing strategy execution across social, career site, and job boards.
• Set the operating rhythm for the recruitment marketing function.
• Analyze market trends, candidate sentiment, and funnel data.
• Govern the career site including content, job distribution, and analytics.
• Execute paid social and recruitment ad campaigns.
• Produce recruitment marketing content including video and social.
• Design and produce quick-turn ad creative and social assets.
• Analyze recruitment marketing metrics and campaign performance.
• Manage the recruitment marketing budget and vendor relationships.
• Own job posting strategy and optimization.

Required qualifications

• 5+ years of experience in recruitment marketing, employer brand, or performance marketing.
• Experience building or running a recruitment marketing function from the ground up.
• Track record of owning a budget and vendor relationships.
• Ability to create or direct video, social, and candidate-facing storytelling.
• Working design skills in tools like Figma, Canva, or Adobe Express.
• Data-literate to make decisions based on campaign and funnel performance.
• Proficiency with GSuite and Slack.

Nice to have

• Experience with career site platforms
• Experience with ad platforms (LinkedIn Campaign Manager, job board ad tools)
• Experience with lightweight design tools
• Experience with content production tools

Benefits

• Annual cash bonus plan
• Variable compensation (OTE) for sales and customer success roles
• Equity
• Sign-on payments
• Health, welfare, and wellbeing benefits

About the company

Klaviyo empowers creators to own their destiny by making first-party data accessible and actionable. They are a company of builders who take ownership and operate with candor.