Krafton

[Global Publishing Div. 1] Franchise PM (5년 이상)

Seoul; Seoul, South Korea. Posted 2 months ago

The role

The Franchise PM identifies long-term growth potential for games and IPs and converts them into business activities. This role involves establishing publishing strategies, managing projects end-to-end, and collaborating with development studios and internal organizations.

What you will do

  • Analyze market environment, players, competition, and business status to establish publishing strategies and growth roadmaps.
  • Discover new business opportunities such as new games, markets, platforms, and partnerships.
  • Write Business Cases by analyzing market size, strategic fit, expected revenue, costs, and risks.
  • Support or lead the discovery, evaluation, and contract negotiation of potential development studios and partners.
  • Design partnership roles, responsibilities, business structures, and decision-making systems.
  • Manage schedules, milestones, budgets, quality standards, and risks during development, launch, and live service.
  • Act as a main point of contact for development studios and external partners to manage progress and decision-making.
  • Coordinate with internal organizations including business, marketing, community, operations, platform, data, finance, and legal.
  • Prepare reports for executives and stakeholders to manage action items and project performance.

Required qualifications

  • 5+ years of experience in game publishing, business development, business strategy, product, or project management within the game industry.
  • Experience managing schedules, risks, decisions, and action items in projects with multiple stakeholders.
  • Ability to structure uncertain and complex problems and convert them into specific strategies and execution tasks.
  • Business-level English communication skills for collaborating with global development studios and overseas partners.
  • Ability to write concise and persuasive documents and reports for executives and key decision-makers.
  • Experience discovering new game or business opportunities and connecting them from business review to execution.
  • Experience in discovering and evaluating development companies or business partners and participating in contract negotiations.
  • Ability to write logical Business Cases by analyzing market size, competition, business models, and risk.
  • Understanding of game development, launch, live service, and major publishing functions.
  • High interest in games and players to consider both short-term business results and long-term IP value.
  • No disqualification for overseas business trips.

Nice to have

  • Experience as a PM managing mobile game project development, launch, or service.
  • Experience collaborating with local publishers or development partners in overseas markets including China.
  • Business-level Chinese communication skills.
  • Experience establishing and executing long-term growth strategies, franchise strategies, or portfolios for game IPs.
  • Experience in new title incubation, external development, joint development, or publishing projects.
  • Experience in partner management, RFP/pitch evaluation, Due Diligence, or contract negotiation.
  • Experience in P&L, investment review, business feasibility assessment, revenue forecasting, or project KPI design.
  • Experience in IP licensing, game collaborations, brand partnerships, or other IP expansion businesses.
  • Experience in publishing games across multiple platforms such as PC, console, and mobile.
  • Experience collaborating in multicultural, multi-regional, or cross-functional organizations.

Before you apply

  • Document screening > Assignment > Personality Assessment > Technical Fit Interview > Comprehensive Interview (2-3 times) > Offer and Hire.
  • The process may vary depending on the position and candidate.
  • Interviews and job tests may be added if necessary.
  • A 5-month probationary period applies.
  • Hiring may close early once the position is filled.

About the company

KRAFTON pioneers the path to players' dreams with bold imagination and breakthrough technology to create unforgettable worlds.

[Global Publishing Div. 1] Franchise PM (5년 이상) at Krafton | JobZoey