[PUBG Franchise] 한국 배틀그라운드 모바일 마케팅 담당자 (1년 이상 / 계약직)

Seoul; Seoul, South Korea. Posted 18 days ago

The role

This person will plan and operate marketing campaigns for PUBG Mobile, including digital, SNS, and influencer channels. They will also manage media content production and analyze campaign performance data.

What you will do

Plan and operate live service marketing campaigns for updates, seasons, collaborations, and esports
Operate multi-channel campaigns including digital, SNS, and influencers and measure performance
Support marketing operations linked to esports tournaments and leagues
Collaborate with partners including teams, players, and streamers
Produce and operate media content for YouTube, TikTok, and Meta
Manage content production and schedules through agencies and creators
Collect and organize campaign performance data
Track performance metrics by channel and update dashboards

Required qualifications

Marketing career of 1 year or more
Understanding of and interest in game, content, or mobile service marketing
Ability to use data-based analysis and tracking tools
Ability to set clear goals and analyze performance based on KPI
Experience in digital media and SNS operation
Smooth communication
No disqualification for overseas business trips

Nice to have

PUBG Mobile play experience and game understanding
Mobile game or live service game marketing experience
Esports marketing or experience in tournament and league linked promotions
Collaboration or influencer marketing practical experience
Interest in game and marketing trends
Experience in improving content planning and production processes using AI tools

Before you apply

Document screening > Phone Interview > Assignment > Personality Assessment > Technical Fit Interview > Culture Fit Interview
The process may vary depending on the position and candidate
Hiring may close early once filled
Interviews and job tests may be added if necessary
A 5-month probationary period applies

About the company

Krafton pioneers the path to players' dreams with bold imagination and breakthrough technology to create unforgettable worlds.