Midweight Designer

The role

A Midweight Designer will develop design concepts from research to refined creative development. You will translate brand strategy into visual solutions across identity, packaging, retail, digital, and social touchpoints.

What you will do

• Develop design concepts from research and sketching to refined creative development.
• Translate brand strategy into visual solutions across identity, packaging, retail, digital, social and other touchpoints.
• Create and evolve brand worlds, visual systems, toolkits and guidelines.
• Work with senior designers and creative directors to develop work from concept to production.
• Contribute to workshops, brainstorms, critiques and collaborative design sessions.
• Present ideas and explain the thinking behind work.
• Manage workstreams, prioritise tasks and meet deadlines.
• Collaborate with strategists, client teams, production specialists and external partners.
• Apply creative thinking within legal, regulatory, accessibility, sustainability and production requirements.
• Support the development of pitches and new business opportunities.

Required qualifications

• Experience in a similar Designer role within a brand, design or creative agency, or an in-house creative team.
• A strong portfolio demonstrating conceptual thinking, design craft and the ability to develop ideas from brief through to execution.
• The ability to turn strategic and verbal thinking into clear, distinctive and engaging visual solutions.
• An understanding of how typography, colour, imagery, layout, composition and messaging work together.
• Experience developing work across multiple channels, such as packaging, retail, shopper marketing, digital, social and campaigns.
• An understanding of how to build consistent yet flexible brand assets and visual systems.
• Confidence presenting work and explaining creative rationale to colleagues and clients.
• A good awareness of current and emerging design, creative, cultural and consumer trends.
• Strong attention to detail and an understanding of design production, including preparing and handing over work for final artwork.
• Excellent technical skills across Adobe Creative Suite and Figma.
• An understanding of digital design and motion.
• An interest in inclusive, accessible and sustainable design principles.

Nice to have

• Experience working with consumer, FMCG/CPG, food, beverage, nutrition, health, lifestyle or related brands
• Experience with Miro, AI-enabled tools and traditional design methods such as sketching

About the company

Landor is a world-leading brand expert and part of WPP. They work with clients to define and solve business problems through the lens of brand.