Product Associate

The role

As a Studio Associate, you will be the first point of contact for guests to deliver an educational experience. You will focus on customer engagement, lead qualification, and supporting the sales process.

What you will do

• Act as a front-line brand ambassador.
• Deliver an informative and engaging experience in the studio or online.
• Answer complex questions about EV technology and Lucid products.
• Conduct product walkarounds and feature demos.
• Ensure test-drive readiness including vehicle charging and cleaning.
• Facilitate demo drives and transition customers to Sales Advisors.
• Assist customers through the buying and delivery process.
• Handle walk-ins and qualify interest.
• Support merchandise sales within the studio.
• Support marketing events and studio activations.

Required qualifications

• 1–2+ years in customer service, retail sales, or lead generation.
• Passion for Lucid’s mission and luxury EV innovation.
• Ability to understand and convey technical concepts clearly.
• Excellent communication and organizational skills.
• Ability to work evenings, weekends, and holidays.
• Long standing hours.
• Valid driver’s license required.

Nice to have

• CRM experience (Salesforce preferred)
• Fluency in Arabic and English preferred for GCC studios
• Experience in retail or luxury goods is a plus
• Event activation experience
• High school diploma or higher

Benefits

• Medical, dental, and vision insurance
• Life and disability coverage
• Paid time off
• Paid holidays
• Paid sick leave
• 401(k) retirement plan
• Hourly/non-exempt employees accrue up to 120 hours paid time off
• Salaried/exempt employee accrue up to 160 hours paid time off
• Eligible employees may also participate in Lucid’s equity program
• Eligible employees may also participate in a discretionary annual cash incentive program

About the company

Lucid creates exceptional mobility experiences through innovation and proprietary technology. The company uses a deep vertical integration approach with design, engineering, and production happening in-house.