Mammothbrands

Head of Community

New York, NY. Posted 19 days ago

The role

You will run the creator engine for Harry's, Flamingo, and Lume. You will own the shared creator network, infrastructure, and the influencer pipeline to drive revenue and growth.

What you will do

  • Own the shared creator network across three brands
  • Manage shared infrastructure including contracts, rates, rights, payments, and content repository
  • Decide creator brand alignment and resolve cross-brand conflicts
  • Own the TikTok partner relationship
  • Run the pod for TikTok Shop and mass creator strategy
  • Set recruitment, activation, retention, and incentive design for mass creators
  • Manage the full influencer pipeline from sourcing to renewal
  • Run creator experiences including Discord, courses, coaching, and events
  • Partner with Growth Marketing and Brand teams on strategy and execution
  • Own the Growth community budget

Required qualifications

  • 10+ years across creator partnerships, affiliate, social commerce, or growth marketing
  • At least a few years leading a creator function
  • TikTok Shop and social commerce fluency
  • Understanding of affiliate economics and commission design
  • Growth marketing discipline and comfort with performance accountability
  • Ability to build systems and shared infrastructure from scratch
  • Ability to run a high-volume program and bespoke, high-touch relationships simultaneously
  • Ability to lead through dotted lines and shared ownership

Nice to have

  • Good taste in creators and content
  • Brand sensitivity to partner with CMOs and growth leads

Benefits

  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and working hours
  • L&D stipend
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
  • Free products from our family of brands
  • Office snacks, coffee, and drinks

Before you apply

  • Mammoth Brands will manage and submit necessary legal filings if visa sponsorship is required

About the company

Mammoth Brands is a modern CPG company behind brands Harry's, Flamingo, Lume, Mando, and Coterie. It is a growing portfolio of brands and the largest CPG company built in the last 20 years.

Head of Community at Mammothbrands | JobZoey