Influencer Marketing Manager, Lume

The role

You will define how Lume shows up through creators by developing influencer strategies for paid and organic seeding. You will manage the full creator content execution from outreach to performance recaps.

What you will do

• Develop Lume’s influencer strategy for paid and organic seeding
• Oversee influencer marketing strategy in partnership with Brand and Growth teams
• Develop creator briefs grounded in platform trends and audience insights
• Manage full creator content execution including outreach, briefs, contracts, review, payments, and recaps
• Cultivate partnerships with creators, talent managers, and agencies
• Track campaign performance and deliver results to stakeholders
• Maintain creator databases, campaign documentation, dashboards, and reporting
• Partner with cross functional teams to support marketing campaigns

Required qualifications

• Bachelor’s degree
• Experience in influencer marketing
• Experience in managing high-impact influencer collaborations
• Strategic mindset with a hands-on approach to execution
• Consumer-centric and trend driven
• Excellent communication skills
• Culturally tapped in with social media
• High interest in entertainment and pop culture

Benefits

• Medical, dental, and vision coverage
• 401k match
• Equity in Mammoth Brands
• Flexible time off and working hours
• L&D stipend
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
• 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
• Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
• Free products from our family of brands
• Office includes bagels on Wednesdays and lunch on Thursdays
• Fully stocked kitchens with snacks, coffee, and drinks everyday

Before you apply

• Mammoth Brands will manage and submit necessary legal filings if visa sponsorship is required for work authorization

About the company

Mammoth Brands is a modern CPG company behind brands Harry’s, Flamingo, Lume, Mando, and Coterie. It is a growing portfolio of brands and the largest CPG company built in the last 20 years.